APA (7th ed.) Citation

Shimp, T. A., & Andrews, J. (2007). Advertising, promotion and other aspects of integrated marketing communications in advertising and promotion (9th edition.). South-Western.

Chicago Style (17th ed.) Citation

Shimp, Terrence A., and J.Craig Andrews. Advertising, Promotion and Other Aspects of Integrated Marketing Communications in Advertising and Promotion. 9th edition. Australia: South-Western, 2007.

MLA (9th ed.) Citation

Shimp, Terrence A., and J.Craig Andrews. Advertising, Promotion and Other Aspects of Integrated Marketing Communications in Advertising and Promotion. 9th edition. South-Western, 2007.

Warning: These citations may not always be 100% accurate.