Multinationals as flagship firms regional business networks
Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors.
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| Format: | Book |
| Language: | English |
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London
Oxford University Press
2000
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Perpustakaan Jeneral Tun Ibrahim
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