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Customers that count how to build living relationships with your most valuable customers

A wonderfully fresh look at CRM. Customers that Count starts with the theses that the nature of human relationship provides a model for creating business loyalty, then reviews important rules of friendship that will help you to build customer relationships. Filled with lots of valuable case historie...

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Bibliographic Details
Main Author:	Cram, Tony (Author)
Format:	Book
Language:	English
Published:	London Financial Times Prentice Hall 2001
Subjects:	Relationship marketing Customer relations Customer loyalty
Tags:	Add Tag No Tags, Be the first to tag this record!

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