Content critical gaining competitive advantage through high-quality web content

The modern world runs on content. And the Web is fast becoming the medium of choice for content delivery. Increasingly business is about getting the right content to the right person at the right time ¿ and making a profit out of it. Content is critical. Content Critical will change the way you thi...

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Bibliographic Details

Main Authors:	McGovern, Gerry (Author), Norton, Rob (Author)
Format:	Book
Language:	English
Published:	Harlow Financial Times Prentice Hall 2002
Subjects:	Web publishing Web sites > design
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