Innovation Management and New Product Development
Explore key concepts of managing innovation and engage with latest developments in the field. Innovation Management and New Product Development, 7th Edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It provi...
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| Format: | Book |
| Language: | English |
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Harlow, England
Pearson Education Limited
2021
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| Edition: | Seventh Edition |
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Perpustakaan Jeneral Tun Ibrahim
| Copy | On Shelf |
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